Tag Archives: marketing

Re:brief old campaigns

Google has come up with yet another smart way of selling in how digital has changed the way we can market products. Smart but calypso-expensive, I’d wager. Still, the examples are interesting and the technique of re-engineering old campaigns with … Continue reading

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Top Ten digital marketing campaigns of the decade(?)

Not sure if I agree with all of these. And where’s the o2 University Challenge campaign too… Anyhow, some really great examples of communications strategies that work well in digital, rather than digital campaigns per se… Here’s GoViral’s Top Ten … Continue reading

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Is this the answer to the holy grail of consumer decision making?

Always controversial but often with a compelling point of view I was interested to see what Alan Mitchell had to say about my fave topic – consumer decision making… Continue reading

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HSBC let you create your own inflight mag

Credit for HSBC for pulling this one off. Stroll into the Terminal 1 lounge.  Pick up the loose articles you fancy.  HSBC bind them and off you fly.  Minimal mess at your seat, and no flicking through the random inflight … Continue reading

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#Useful&Interesting – 19.6.09

Binns is on hols so you’ll have to make do with some ramblings from Sean and I on Twitter, Iran and the like. Enjoy… Continue reading

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