Reasons to become best friends with Creatives

I have been digging out some of my slideshare hall of fame this week in case you had not guessed.Here is another excellent presentation on Ideas, the difference between strategy and strategic ideas and how best to get there ….

Remember all the best work the agency produces comes from a spirit of congenial collaboration internally and externally….

Enjoy…

Idea of the day…Be CRAP at presenting

Hello all

As we enter planning season, I thought we shouldn’t neglect the art of selling our ideas.

So take a look at these beauties that have sage advice about how to be a little less dull and a bit more engaging in presenting your stuff.

And if you only remember one thing, remember to be CRAP (contrast, repetition, alignment and proximity)….

STEAL THIS PRESENTATION!
View more presentations from @JESSEDEE

You Suck At PowerPoint!
View more presentations from @JESSEDEE

3 bits of advice from Eat Big Fish on how to have ideas

Hello all

There is a great series of video pieces on the eatbigfish blog around the theme of 3 bits of advice. Find them here http://www.eatbigfish.com/.

The latest is on how to have ideas which is very salient to why MediaCom runs Freshness and a better explaination than I can ever offer.

If you can’t be bothered to watch the 4 minute video, the 3 key thoughts are Move, Iterate and connect…

Take a look if you can